Step-by-Step Guide: Where to Locate Shoe Style Codes

Are you tired of searching high and low for the style code of your favorite shoe brands? Look no further! In this step-by-step guide, we will take you on a journey through the vast world of footwear to help you locate the elusive style code. Whether you’re a sneakerhead, a shoe reseller, or just someone looking to keep track of your shoe collection, knowing the style code is essential. From Nike and Adidas to Frye and Ariat, we’ve got you covered with tips and tricks to find the code on each brand’s unique packaging and labeling. No more endless scrolling through online marketplaces or guessing the name of that amazing pair you saw on the street. With our comprehensive guide, you’ll have all the information you need at your fingertips to confidently identify and track down your favorite shoe styles. So, let’s dive in and unlock the secrets of the style code together!

Why knowing the style code is important

Understanding the importance of the style code is crucial for any shoe enthusiast. The style code is a unique identifier assigned to each pair of shoes by the manufacturer. It helps differentiate between different models, colorways, and editions of the same brand. Whether you’re looking to buy, sell, or simply keep track of your collection, knowing the style code can save you time and prevent any confusion. Additionally, the style code often provides valuable information about the design, materials, and release date of the shoes, making it an essential tool for true shoe aficionados.

Shoe Brand Style Codes

Adidas

Ahnu

Alegria

Altra

Ariat

Asics

Bass

Birdies

Bogs

Born

Brooks

Columbia

Clarks

Converse

Dansko

Dr. Marten

Ecco

Free Soldier

Fila

Frye

Heelys

Hi-Tec

Johnston & Murphy

Keds

Keen

Khombu

Merrell

New Balance

Nike

Peal and Co

Puma

Reebok

Ridetecs

Sam Edelman

Saucony

Skechers

Thorogood

Timberland

Totes

Ugg

Under Armour

Vans

Vionic

Adidas shoe style code

Adidas shoes symbolize sporty chic with a blend of athleticism with contemporary style. The brand’s iconic three stripes are synonymous with performance and fashion, reflecting a fusion of form and function. Adidas offers diverse designs, from the sleek and streamlined Ultraboost series to the retro-inspired Originals line. Striking a balance between modernity and tradition, Adidas consistently introduces new silhouettes while honoring classic models like the Superstar and Stan Smith. Whether on the field, track, or the streets, Adidas shoes radiate an energetic and confident vibe, making them a go-to choice for athletes and fashion-forward individuals.

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Ahnu shoe style code

Ahnu is characterized by its fusion of outdoor functionality and elegant design. Ideal for nature enthusiasts, their styles often feature rugged materials and durable construction, ensuring reliable performance on trails and hikes. Comfort and support are essential, with cushioned footbeds and arch support. Despite their rugged nature, Ahnu shoes maintain a stylish and versatile appearance, transitioning easily from outdoor adventures to urban settings.

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Alegria shoe style code

Alegria is renowned for its vibrant and eclectic shoe styles that prioritize comfort and fun. Their shoes often feature bold patterns, colorful prints, and unique embellishments. Beyond aesthetics, Alegria shoes incorporate ergonomic footbeds and ample arch support, making them popular for individuals seeking all-day comfort. From clogs to sandals and sneakers, Alegria offers a diverse range of footwear that caters to various preferences, embracing individuality and self-expression in every design.

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Altra shoe style code

Altra is renowned for its emphasis on comfort and performance, with shoes that feature a unique and innovative design concept: the FootShape toe box. Altra’s style centers around creating a natural and spacious fit that allows toes to splay, promoting a more stable and efficient stride. Their footwear often incorporates Zero Drop technology, where the heel and forefoot are at the same height, encouraging a balanced, low-impact running experience. Altra’s styles may not be as flashy as some other brands, but they cater to serious athletes and outdoor enthusiasts who prioritize function and biomechanics over flashy aesthetics.

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Ariat shoe style code

Ariat specializes in Western-inspired footwear that effortlessly combines style and performance. Their boots, mainly, are designed for equestrian pursuits, showcasing intricate detailing, quality leather, and sturdy construction. Ariat’s commitment to comfort is evident in its innovative technologies, providing support and cushioning for riders and outdoor enthusiasts. While rooted in equestrian culture, Ariat’s designs have transcended into fashion-forward looks, making them popular both on and off the ranch.

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Asics shoe style code

Asics shoes are synonymous with high-performance athletic footwear, especially in the running and training realms. Known for their reliable and durable designs, Asics incorporates advanced cushioning systems to enhance shock absorption and reduce impact during physical activities. Their sleek and streamlined styles appeal to serious athletes, offering stability, flexibility, and support to enhance performance. Asics’ commitment to continuous improvement and innovation has made them a go-to brand for professional and amateur athletes seeking top-tier performance shoes.

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Bass shoe style code

Bass shoes exude classic American style with a touch of sophistication. As a heritage brand, Bass focuses on traditional designs, including loafers, oxfords, and boat shoes, showcasing timeless elegance and craftsmanship. Their footwear often features premium leather and suede, providing a refined look suitable for casual and dressier occasions. Bass’s commitment to quality ensures that their shoes age gracefully, becoming wardrobe staples that stand the test of time.

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Birdies shoe style code

Birdies revolutionizes the concept of house slippers, combining comfort with fashion-forward designs. Their slippers often feature soft, luxurious materials, such as velvet, satin, and faux fur, making them a cozy choice for indoor wear. What sets Birdies apart is their incorporation of a supportive cushioned insole, allowing for comfortable extended wear. Embellishments like bows, embroidery, and stylish patterns add a touch of elegance, making Birdies slippers a popular choice for lounging at home or running quick errands with flair.

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Bogs shoe style code

Bogs specializes in rugged and weatherproof footwear, primarily known for their waterproof boots. Bogs caters to outdoor enthusiasts, gardeners, and adventurers, with a design that withstands wet and muddy conditions. Their footwear often includes insulating materials, keeping feet warm and dry in harsh weather. Bogs’ utilitarian and straightforward styles are complemented by their functional features, making them essential gear for outdoor activities in any season.

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Born shoe style code

Born shoes epitomize comfort and casual elegance. Their styles often feature handcrafted leather, showcasing natural textures and high-quality materials. Born’s commitment to artisanal craftsmanship is evident in their attention to detail and timeless designs. Their footwear collection includes sandals, boots, and everyday flats, all designed to provide cushioned support and flexibility. Born shoes are popular for individuals seeking a blend of style and comfort, perfect for laid-back weekends and dressier occasions.

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Brooks shoe style code

Brooks is a leading brand in performance running shoes, catering to runners of all levels. With an unwavering focus on enhancing the running experience, Brooks incorporates advanced technologies and biomechanics into their designs. Their shoes offer excellent cushioning, stability, and support, reducing the risk of injuries during high-impact activities. While prioritizing function, Brooks does not compromise style, offering sleek and modern designs that appeal to dedicated athletes and fashion-conscious runners.

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Columbia shoe style code

Columbia specializes in outdoor footwear that combines rugged durability with versatility. Their shoes cater to various activities, including hiking, camping, and trekking, and often feature waterproof and breathable materials. Columbia’s dedication to functionality is evident in their traction-enhancing outsoles and supportive midsoles. A range of casual footwear suitable for everyday wear complements their outdoor styles. Columbia’s footwear is popular for adventure seekers and outdoor enthusiasts embracing practicality and performance.

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Clarks shoe style code

Clarks has built a reputation for crafting classic, comfortable footwear with a modern twist. Known for its iconic desert boots and Wallabees, Clarks offers a wide selection of shoes for work, casual outings, and formal occasions. Their focus on premium materials and superior construction ensures lasting quality and all-day comfort. Clarks’ styles often incorporate innovative cushioning and arch support technologies, enhancing the overall wear experience. From dress shoes to everyday sandals, Clarks maintains a balance of timeless style and contemporary sensibility balance.

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Converse shoe style code

Converse is an American brand renowned for its iconic canvas sneakers. Timeless and versatile, Converse shoes have become a symbol of youth culture and self-expression. Available in various colors and designs, including the timeless Chuck Taylor All-Stars, Converse caters to a wide range of tastes. Beyond their classic styles, Converse has expanded into collaborations and limited editions, appealing to sneaker collectors and fashion enthusiasts alike.

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Dansko shoe style code

Dansko is a popular choice among healthcare professionals and individuals seeking all-day comfort. Known for their clogs and nursing shoes, Dansko prioritizes supportive features, including contoured footbeds and shock-absorbing outsoles. Their footwear promotes proper alignment and helps alleviate foot fatigue, making them a favorite for those who spend long hours on their feet. Dansko’s commitment to comfort does not compromise style, as they offer a variety of fashionable designs that cater to different preferences and work environments.

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Dr. Martens shoe style code

Dr. Martens, or Docs, is an iconic British brand recognized for its durable and rebellious footwear. Dr. Marten’s were designed initially as work boots and characterized by their distinctive air-cushioned sole and signature yellow stitching. Popular among punks, subcultures, and fashion enthusiasts, Dr. Martens have transcended their utilitarian origins to become a symbol of individuality and self-expression. The brand offers a range of styles, from classic boots to sandals and platform shoes, catering to various tastes and attitudes.

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Ecco shoe style code

Ecco prides itself on producing high-quality footwear that seamlessly blends comfort and contemporary style. Ecco is known for its exceptional craftsmanship and often features premium leather and innovative technologies, ensuring optimal fit and support. From casual walking shoes to dressier options, Ecco offers versatile footwear for various occasions. Their commitment to sustainability is evident in their use of eco-friendly materials and responsible manufacturing practices, appealing to environmentally conscious consumers.

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Free Soldier shoe style code

Free Soldier specializes in rugged and tactical footwear for outdoor adventures and military use. Their shoes often feature durable materials, such as leather and ballistic nylon, providing protection and resilience in challenging environments. Free Soldier’s styles prioritize functionality, incorporating features like slip-resistant outsoles, reinforced toe caps, and waterproofing. Beyond their utilitarian focus, Free Soldier’s designs maintain a sleek and modern appearance, making them a preferred choice for outdoor enthusiasts and individuals seeking sturdy footwear for demanding activities.

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Fila shoe style code

Fila is a globally recognized sportswear brand known for its athletic footwear that combines performance and retro style. Their shoes often feature bold color-blocked designs, reflecting the brand’s heritage and sporty aesthetic. Fila offers a wide range of athletic shoes, including running sneakers, basketball shoes, and tennis footwear. Fila’s designs cater to athletes and sneaker enthusiasts by Emphasizing cushioning and support. Their retro-inspired styles have garnered a resurgence in popularity, making Fila a go-to choice for sports and street-style fashion.

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Frye shoe style code

Frye is a heritage brand known for its artisanal leather craftsmanship and timeless designs. Frye specializes in boots often full of features, hand-burnished leather that ages gracefully with wear. Their styles encompass classic Western boots, sleek riding boots, and contemporary ankle boots, catering to diverse tastes. Frye’s commitment to quality and attention to detail ensure their footwear remains enduring wardrobe staples for fashion-forward individuals seeking luxury and sophistication.

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Heelys shoe style code

Heelys revolutionized the concept of children’s shoes by incorporating removable wheels in their designs, allowing kids to skate while wearing them. Beyond functionality, Heelys offers a range of colorful and playful styles that appeal to young adventurers and active kids. While their designs cater primarily to children, Heelys also offers adult sizes, extending the joy of skating to individuals of all ages. Blending fun with functionality, Heelys remains popular for kids seeking an exciting way to move and play.

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Hi-Tec shoe style code

Hi-Tec specializes in outdoor and performance footwear that emphasizes durability and functionality. Their shoes are designed for hiking, trekking, and other outdoor activities, featuring waterproof materials and sturdy construction to withstand various terrains. Hi-Tec’s commitment to performance is evident in its supportive midsoles and high-traction outsoles, ensuring stability and comfort during adventures. While rooted in outdoor sports, Hi-Tec’s designs also encompass casual and lifestyle styles, making them versatile for outdoor enthusiasts and individuals seeking practical footwear for everyday wear.

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Johnston & Murphy shoe style code

Johnston & Murphy is a premium footwear brand known for its traditional and sophisticated designs. They cater to the discerning gentleman with their shoes, often featuring handcrafted leather and timeless silhouettes, including oxfords, loafers, and dress boots. Johnston & Murphy’s commitment to quality is evident in their attention to detail and use of premium materials. Their styles seamlessly transition from formal occasions to business settings, exuding classic elegance and refined taste.

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Keds shoe style code

Keds is an American heritage brand known for its classic canvas sneakers. The brand has become synonymous with casual, laid-back style and comfortable wear. Keds’ iconic styles, like the Champion Originals, have remained popular for decades, transcending generations with their timeless appeal. While known for its simple canvas sneakers, Keds has expanded into various styles, including slip-ons and platform sneakers, catering to contemporary tastes and fashion trends.

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Keen shoe style code

Keen shoes are designed for outdoor enthusiasts who value both performance and sustainability. Known for its distinctive toe protection and rugged designs, Keen prioritizes comfort and support during outdoor activities. Their footwear often includes recycled and eco-friendly materials, aligning with the brand’s commitment to environmental responsibility. Keen’s styles cater to various outdoor pursuits, including hiking, water sports, and casual adventures, making them popular for nature lovers seeking performance and eco-conscious footwear.

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Khombu shoe style code

Khombu specializes in weatherproof footwear, particularly winter boots and outdoor shoes that withstand harsh conditions. Their styles often feature waterproof materials, insulated linings, and slip-resistant outsoles, ensuring protection and stability during cold weather and snow. Khombu’s commitment to functionality is complemented by its stylish designs, making its footwear versatile for both outdoor activities and urban winter wear.

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Merrell shoe style code

Merrell is a leading outdoor footwear brand that focuses on performance and adventure. Their shoes cater to hikers, trail runners, and outdoor enthusiasts, featuring durable materials and advanced technologies. Merrell prioritizes comfort and support, incorporating cushioned midsoles and high-traction outsoles for optimal performance on rugged terrains. Their styles encompass hiking boots, trail running shoes, and casual outdoor sandals, making them a reliable choice for outdoor exploration and adventure.

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New Balance shoe style code

New Balance embodies a balance of functionality and simplicity that characterizes a classic and timeless aesthetic shoe. Their iconic “N” logo represents authenticity and a dedication to craftsmanship. New Balance designs often incorporate premium materials, such as suede and leather, offering a refined and understated look. With a focus on comfort and support, their styles are popular among athletes and individuals seeking reliable footwear. The brand’s dedication to heritage models, like the 990 series, appeals to those who appreciate a vintage-inspired look with modern technology.

New Balance Gender / Activity Codes

MT = Men’s Trail
WT = Women’s Trail
MW = Men’s Walking
WW = Women’s Walking
MX = Men’s Cross-Training
WX = Women’s Cross-Training
MC/MCH/MCY = Men’s Tennis
WC/WCH/WCY = Women’s Tennis
US = Made in the USA


New Balance Kid’s Style Numbers:

G = grade school
P = preschool
I = infant
Y = youth (preschool and grade school)


Last two digits in model number specify the type of shoe

40 (Optimal Control)
50 (Fitness Running)
60 (Stability).
70 (Light Stability)
80 (Neutral)
90 (Speed)

New Balance Colors

The letters after the numbers indicate the major colors of the shoe. For example, W indicates white and BK indicates black.

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Nike shoe style code

Nike is known for its bold and dynamic styled shoes that combine innovation and fashion effortlessly. Nike’s signature swoosh logo is instantly recognizable, symbolizing speed, motion, and athleticism. Their designs often feature sleek, modern silhouettes with vibrant colorways that cater to athletes and sneaker enthusiasts alike. Whether it’s their iconic Air Max series with visible air cushioning or the high-performance Flyknit technology, Nike continuously pushes the boundaries of design. From classic models like the Air Force 1 to cutting-edge releases, Nike’s style exudes confidence and urban flair, making them a favorite in streetwear culture worldwide.

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Peal & Co shoe style code

Peal and Co is an upscale brand specializing in luxury footwear, focusing on high-quality dress shoes and classic designs. Their shoes often feature premium leather, intricate detailing, and handcrafted construction, reflecting timeless elegance and sophistication. Peal and Co’s commitment to quality ensures their footwear stands the test of time, making them a preferred choice for individuals seeking the epitome of refined style and craftsmanship.

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Puma shoe style code

Puma is a global sportswear brand known for its performance-driven athletic footwear. Their shoes encompass various sports, from soccer and basketball to running and golf, providing specialized designs to enhance athletic performance. Puma’s styles often feature bold branding and distinctive designs, capturing the spirit of athleticism and self-expression. Beyond sports, Puma has extended its influence into lifestyle fashion, collaborating with celebrities and designers to create street-style sneakers that appeal to fashion-conscious consumers.

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Reebok shoe style code

Reebok is a well-established sportswear brand that specializes in performance-oriented athletic footwear. Known for its retro-inspired designs and innovative technologies, Reebok offers various running, training, and other sports styles. Their shoes often feature responsive cushioning and supportive features, catering to the needs of athletes and fitness enthusiasts. Reebok’s iconic styles, like the Classic Leather, have become enduring fashion staples, maintaining appeal across generations of sneaker enthusiasts.

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Ridetecs shoe style code

Ridetecs specializes in motorcycle boots and footwear designed for riders and motorcycle enthusiasts. Their boots often feature durable leather, reinforced protection, and slip-resistant outsoles, ensuring safety and performance on the road. Ridetecs’ styles embrace a classic and rugged aesthetic, making them suitable for motorcycle adventures and casual wear for those seeking a bold and adventurous look.

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Skechers shoe style code

Skechers are synonymous with casual and relaxed footwear, offering diverse styles focusing on comfort and versatility. Their shoes often feature memory foam insoles and lightweight materials, making them ideal for all-day wear. Skechers’ style spans various categories, from athletic sneakers with bouncy cushioning to slip-on sneakers and casual walking shoes. The brand is known for incorporating playful and colorful elements into its designs, appealing to a broad audience seeking easy-going, functional footwear options. Skechers’ laid-back style complements many outfits and activities, making them a popular choice for everyday wear.

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Sam Edelman shoe style code

Sam Edelman is a contemporary footwear brand known for its modern and feminine designs. Their styles range from stylish flats and sandals to chic pumps and boots, catering to various occasions and tastes. Sam Edelman’s shoes often incorporate on-trend details, such as embellishments, prints, and unique textures, making them a popular choice for individuals seeking fashion-forward footwear that effortlessly complements their wardrobe.

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Saucony shoe style code

Saucony is a renowned brand in the running community, offering high-performance athletic footwear that prioritizes comfort and support. Their shoes often feature responsive cushioning and supportive structures, making them a go-to choice for serious runners seeking optimal performance. Saucony’s styles cater to different types of runners, from trail runners and long-distance enthusiasts to track sprinters. Beyond performance, Saucony has expanded into lifestyle and casual designs, appealing to both runners and sneaker enthusiasts who value comfort and style.

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Thorogood shoe style code

Thorogood is a heritage brand specializing in rugged and durable work boots. Thorogood is known for their craftsmanship and American-made quality, with their boots often featuring full-grain leather and sturdy construction, providing reliable protection in demanding work environments. Their styles encompass various work boot designs, including safety toe, waterproof, and slip-resistant options, making them a preferred choice for industrial workers and tradespeople seeking reliable and comfortable work footwear.

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Timberland shoe style code

Timberland is renowned for its iconic work boots seamlessly blending functionality with fashion. Their boots often feature waterproof leather, sturdy construction, and slip-resistant outsoles, making them essential for outdoor work and adventures. Timberland’s commitment to sustainability is evident in its use of eco-friendly materials and responsible manufacturing practices. Beyond work boots, Timberland offers a range of casual footwear, including boat shoes, hiking boots, and sneakers, making them a versatile choice for both rugged outdoor pursuits and urban street-style fashion.

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Totes shoe style code

Totes is a brand specializing in weatherproof and functional footwear, mainly umbrellas and rain boots. Their rain boots often feature waterproof materials and slip-resistant outsoles, providing protection and stability during wet weather. Totes’ styles encompass classic and contemporary designs, offering traditional rubber boots and fashion-forward options. As a go-to brand for inclement weather, Totes’ practical and stylish footwear appeals to those seeking reliable and functional rainwear.

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UGG shoe style code

Ugg is renowned for its cozy and comfortable sheepskin boots and footwear. Their styles often feature plush materials, such as shearling and suede, providing unparalleled warmth and comfort during colder seasons. While known for its classic sheepskin boots, Ugg has expanded into various styles, including sandals, slippers, and sneakers, catering to different climates and preferences. Ugg’s footwear embraces the concept of comfort and luxury and has become a symbol of casual elegance and relaxation.

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Under Armour shoe style code

Under Armour is a leading sportswear brand that specializes in performance-oriented athletic footwear. Their shoes prioritize breathability, support, and lightweight design, ensuring athletes can push their limits comfortably. Under Armour’s styles cater to various sports, including running, basketball, and training, offering specialized features for each activity. The brand’s dedication to innovation and high-quality materials has solidified its position as a trusted choice for athletes seeking reliable and stylish performance footwear.

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Vans shoe style code

Vans is an iconic skateboarding and lifestyle brand known for its laid-back and versatile footwear. Their signature canvas sneakers, like the Vans Authentic and Slip-Ons, have become a symbol of youth culture and street-style fashion. Beyond their classic designs, Vans offers a diverse range of styles, including skateboarding shoes, high-tops, and casual slip-ons, appealing to both skateboarders and fashion-forward individuals seeking a relaxed and authentic look.

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Vionic shoe style code

Vionic brand specializes in supportive and comfortable footwear, particularly orthotic shoes designed to alleviate foot discomfort and promote proper alignment. Their shoes often feature contoured footbeds and arch support, making them popular for individuals with foot conditions and those seeking all-day comfort. Despite their focus on support, Vionic offers stylish and modern designs, spanning sandals, flats, and casual sneakers, ensuring both functionality and fashion are incorporated into their footwear styles.

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